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AudienceView and TheaterMania Release Fourth Annual Comprehensive Consumer Behavior Report

April 17, 2023 — AudienceView, in partnership with TheaterMania, has announced the release of its fourth annual consumer behavior report, offering valuable insights into the preferences and experiences of over 2,300 surveyed TheaterMania subscribers and avid eventgoers. The full report is now available for download. 

Key findings from the survey include preferred methods for purchasing tickets and ticket delivery, impactful donation incentives and timing, and the significance of ticketing protection in a post-covid world. 

“We are immensely proud to provide these valuable insights to our industry partners, enabling them to make informed decisions about ticket sales and enhance the overall event experience for their patrons. Our annual consumer behavior report reflects our commitment to supporting the live event community and empowering our clients to thrive in an ever-evolving landscape,” said Zander Kyba, Senior Manager of Product Marketing at AudienceView. 

AudienceView, a global leader in event ticketing and e-commerce solutions for over 20 years, supports more than 2,100 organizations in 12 countries with their innovative technology and individualized client support. Their mission is to transform how events are discovered, attended, and remembered. 

TheaterMania, a digital-first property established in 1999, offers a unique perspective on Broadway, off-Broadway, and nationwide live events. Their comprehensive solutions and strong client relationships have earned them a loyal following in the live event community. 

For more information, please contact Casey Thomas, Public Relations Specialist, at  


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