About this Webinar
If you’re already sending season announcements and last-chance emails, this session is about making those campaigns work harder without starting from scratch.
In this Full House Playbook webinar, we’ll cover two Audience Republic by AudienceView plays: The Season Announcement, Segmented and The Final Week Push.
We’ll show how to take campaigns you likely already run and make them more targeted.
First, we’ll break down how to segment a season or programme announcement so different audiences see the most relevant lead content. Then, we’ll look at how to use email and SMS in the final week of an underselling show, aimed at people who have already shown intent.
You’ll see the strategy, tactic, build, and reporting behind both plays, so you can turn broad sends into more focused campaigns that are easier to measure.