ENGAGE YOUR CUSTOMERS WITH AUDIENCEVIEW PROFESSIONAL
Communicate With Your Customers and Turn Engagement Into Growth
AudienceView Professional gives you a powerful, built-in toolkit to engage, nurture, and grow your patrons and donors, all within one platform designed for live events.
With our marketing tool, Audience Republic, you can move seamlessly from insight to action identify the right audiences, engage them at the right moments, and measure attribution without juggling disconnected tools.
From the insights you need to know who and when, to the built-in capabilities that drive how you engage everything lives in one place.
Effectively Nurture Existing Relationships
From patron to donor and donor to member – evolving the relationship you have with your customers is how your grow your contributions and attendance. Our platform puts you in control of nurturing those relationships with intuitive tools and integrated data that power deeper connections. All the while making it easy to track and action all the steps that go into growing a lasting relationship with each patron, donor, and future board-member.
- Easily network and develop new board members.
- View and track high-level donors by event to provide a more personal experience.
- Quickly view “Who’s Coming” list of view “Upcoming Events” by patrons or donor.
- Delight donors with custom donation acknowledgement emails & letters.
- Nurture patrons with custom pre & post show emails.
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“All of the decisions that we make on a day-to-day basis regarding show promotion are coming out of the data that’s coming from AudienceView Professional. That’s been a huge benefit to us. We are able to look at that data in real-time, whereas before it was so difficult to interpret what we might do on a monthly basis.”
John S
Executive Director
The Colonial Theater
The Colonial Theater, a nonprofit performing arts center blends community engagement with classic entertainment. They saw a 50% revenue increase from 2022-2023 by running customized donation campaigns and leveraging AudienceView Professional’s membership options and flexible donation features. Just like The Colonial Theater, you can also enhance your campaigns and grow your revenue with AudienceView Professional.
Deliver Targeted Messaging With Audience Republic
With rich audience insights at your fingertips, engaging your customers should be simple and not fragmented across tools. That’s where Audience Republic comes in.
Audience Republic is integrated directly with AudienceView, allowing you to activate your audience data through targeted email, SMS, automation, and campaigns all from one connected platform.
- Build dynamic segments using ticketing and engagement data.
- Send email and SMS campaigns directly from your audience insights.
- Automate communications based on your ticket buyers behaviour.
- Track true attribution alongside ticketing and revenue data.
Track and Action Customer Interactions
Finding that communications sweet spot between making your patrons feel valued and making them feel bombarded can be tricky. Especially if you’re tracking all your channels like email, phone outreach, and in-person interactions separately…or simply at all. With AudienceView Professional, you can centralize your interaction history and plans in one place, directly on your patron & donor profiles. You can even report on those fields, create custom tags, and cohort your patrons into personalized communication cadences.
- Add individual or batch tasks to patron, donor, or household profiles.
- Assign tasks to team members and track completion.
- Record any past & future interactions, email, phone, or in-person.
- Report on interactions and create custom tags and cohorts to personalize your communications plans.